Marketing to Kids has Lifelong Influence

Design of Trix Cereal Box
University of Arizona Study Shows Kids’ Cartoons Affect Adult Preferences Think you’ve left Ronald McDonald and that “silly rabbit” far behind? You haven’t, say researchers at the University of Arizona’s Eller College of Management and Stony Brook University’s College of Business. Whe
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Environmentally Friendly Gift Cards

Gift Card Design
Design a promotion that shows your commitment to sustainability People love to give and receive gift cards, but once they are redeemed, all those one-time-use plastic cards turn into ugly environmental waste. Show customers you care about sustainability with recyclable gift cards. Nee
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