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IN THE NEWS

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Should Copywriting Focus on Storytelling or SEO Optimization? 
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AZ Big Media

How Businesses Can Maintain Brand Consistency Across All Touchpoints
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Eller College of Management

Exploring Entrepreneurship Opportunities as Student: Advice from Business Leaders
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Marketer Interview

9 Things to Consider When Hiring a Generalist or Specialist Marketing for Start-Ups
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Is ChatGPT the next CMO?
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Marketer Interview

10 Key Strategies for Building a Successful Career in Marketing
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MEDIA BIO

Jennifer is an independent marketing consultant and owner of Adance Marketing. She has a master’s degree in marketing and more than 20 years of experience. Having worked in PR, graphic design, and marketing over the course of her career, she has a unique, comprehensive perspective of marketing and branding.

Her mission is to help small businesses and nonprofit organizations with limited budgets get the most out of their marketing investment.

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